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Recruitment videos are the perfect means to showcase your company culture and values, helping to improve upon the calibre, as well as the number, of candidates applying for a given position at your company.
Why Do You Need a Product Demo Video?
Finding the best talent for an organization is undoubtedly an important part of any human resources function.
Video content that informs and engages helps one employer brand to stand out over another, in the eyes of the candidate. Recruitment videos, being the perfect tool for your employment branding strategy, create a strong impression in talent searching for the right place to progress their career. If you look around everyone is on their smartphone, checking emails, watching videos and engaging in social media. When at home or on our lunch break, we’re deeply engaged with our devices.
Videos are expected and they are exciting. It’s the perfect time to make a good impression and present your message. At Something Different, after years of experience, we know how to make a good recruitment video
1. COMMUNICATING YOUR COMPANY CULTURE
When it comes to producing a recruitment video, it’s important to articulate your company culture and ethos if you are to attract the right candidates. This is why we make sure that our Kansas City and Leawood based creative teams sit down with you, at the planning stage before concept development, to get a clear understanding of your company culture, brand identity and ideal candidate.
2. WORKING WITH CURRENT EMPLOYEES
A good recruitment film should give a clear impression of what it’s actually like to work for your company. One of the best ways to do this is to put your current employees in front of the camera. Whether that involves selecting and interviewing a number of staff, or just filming the day-to-day activity that takes place in your offices, there is a good degree of planning that needs to be done before the shoot can take place.
3. SUPPORTING FOOTAGE FOR RECRUITMENT VIDEOS
Mixing things up visually with support footage helps to not only attract but maintain viewer attention. Cutting away from interviewee footage allows us to contextualize what they are saying as they are saying it. This creates more of a narrative feel to your recruitment film and a sense of the atmosphere and culture in the workplace.
4. THE STYLE AND TONE OF YOUR RECRUITMENT FILM
The look and feel of your recruitment video is ultimately a reflection of how you want to portray your company to potential customers as well as potential employees. Our creative teams in Bristol and London will work closely with you to strike the right stylistic balance between professionalism and presenting your company as a friendly and exciting place to work.
This Video is really old and was shot before the days of HD TV. But it’s a nice recruiting video.
SERVING KANSAS CITY FOR OVER 40 YEARS
We can help your business, no matter what the objective. We’ve worked with large and small businesses to help them achieve their marketing goals.
With decades of experience. Our award-winning technicians are some of the best in the industry, and we know how to grow your brand.
All it takes to get started is for you to reach out to us, and nothing in the world could be easier. Take the plunge and talk to us. You have nothing to lose, and we know you are going to love working with us on your new project.
The initial consultation is free.
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Do you have questions about our services?
Call or email us to discuss your email requirements. Our friendly and experienced consultants can answer any questions you may have.
We welcome the opportunity to introduce our team in more detail, discuss your needs and learn about what you would like to achieve with your upcoming project!
We have offices in Kansas City, MO, Leawood, KS, The Northland and Lee’s Summit, MO.
Speak to the research at our Kansas City office today to find out more about our brand strategy services via phone at (913) 444-3000 or via email using the form below.